01
The operating problem
Pool-service inquiries can arrive while the team is in the field. The website and response process need to collect enough context for a helpful next action without promising availability that has not been confirmed.
Lead-flow project
A clearer service website and inquiry path for Centex Pool Repair.
This project focused on making service information easier to find, clarifying inquiry paths, and creating a stronger base for response automation. Specific performance claims are withheld until source records are verified for public use.
02
The work
The public experience organizes service information, improves mobile clarity, and creates a more structured path from visit to inquiry. Any future voice workflow should use approved questions and a human escalation path.
03
How results will be reported
Before-and-after metrics will be added only when the measurement window, data source, and attribution limits can be stated clearly.
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